Adventures Advice Business Inspire Jokes Life Music People Philosophy World News

The Evolution of Kanye West by Katherine Korol

ISYS6621: Social Media and Digital Business

*Disclaimer: this post may be a little longer than normal*

After a year of being M.I.A. from the Twitterverse, Kanye West has finally made his return. In honor of this momentous occasion, I decided to take a look back at the evolution of Kanye West on Twitter, as I think he is the perfect example to showcase how music artists have increasingly used Twitter to build their brand.

2010-2011: Trying to be relatable but not actually relatable Kanye

Kanye joins Twitter and tweets random thoughts. His use of Twitter was pretty interesting if you ask me, and you have to admit he was pretty funny to follow. I have decided that he was trying to be relatable to his loyal followers in order to connect with us, even though that is pretty difficult for someone with his fame and fortune.

tumblr_mokaalzH6T1qbqpq3o1_500 #relatable am I right?

Artists often attempt to be relatable…

View original post 1,411 more words

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

w

Connecting to %s